iphone

SAFAL

VISIT TO SAFAL MARKET

JSYS MARKETING STRATEGY

Module on Marketing

· Market research-sandy days, demand supply situation, price trends
· Market information-telephone, newspapers, magazines, internet, APMC
· Cost of cultivation-water, electricity, labour, rent for the equipement etc
· Selection of crops-based on the combinations which are more remunerative
· Good agriculture practices-existing practices-suggested practices-practices as per the market
· Quality standards-grading
· Insurance
· Book keeping and accounts-
· Finance Management -Kisaan credit card-bank loans and ways to get it
· Raitha Sampark Kendra’s(RSK) -telephone number-working hours-contact person etc
· APMC –market- secretary number –in case of grievances whom to contact especially with regards to weighment and commission
· Packing, storage and warehousing and to take pledge loans
· Access to facilities provided by the government
· Contract farming
· Hyper and super market linkages
· Department linkages-seeds subsidy –ATMA
· SAFAL, HOPCOMS linkages